Wednesday, July 24, 2013

Brighton Ford Service Walk Around


BRIGHTON, Mich. - There's a lot of new changes happening at Brighton Ford, and we are super excited for you to see our improvements! Not only have we completely updated our service center, but we've upgraded our technology as well. Now when you come into Brighton Ford for any kind of service, a Brighton Ford Service Center member will treat you to the Brighton Ford Service Walk Around.

In the above video, Sha'lisa explains how we've incorporated iPads and various other technology into our services. With our new technology, we will be able to walk around the car with you and go over all the services that have been completed. We'll be able to pull up your records and take pictures for you, giving you the details that you desire!

If you'd like to see our new technology and be treated to a Brighton Ford Service Walk Around, come on over and see us! Our service center team members can also show you our great selection of Ford Cars For Sale and give you a great deal during our Summer Spectacular going on now! Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Tuesday, July 23, 2013

Ford Launches Largest Salaried Hiring Initiative in More Than a Decade

Ford Launches Largest Salaried Hiring Initiative in More Than a Decade
BRIGHTON, Mich. -  Ford has just announced plans to launch the largest salaried hiring initiative in more than a decade, by bringing on 3,000 new employees. Consumer demand has increased drastically this year, as Ford products are selling quickly at dealerships across the country. With this increased demand, Ford is in need of more employees to keep up.

The key areas that will be hiring are product development, engineering, IT, and quality manufacturing. The company says they have already hired 1,500 new employees, and are looking to hire another 1,500. The best part about Ford creating so many news jobs is that 85-90% of these positions are in Michigan!

Ford Motor Company has been in the news quite a bit, and mentioned on our blog frequently, as it is seeing a huge increase in sales this year. With so many honors and awards being bestowed on Ford vehicles - specifically the Ford F-150 being named the Most American vehicle - many consumers are turning to the brand as their number one choice when choosing a new vehicle. With this continual increase in demand, Ford has vowed to create 12,000 hourly jobs in the U.S. by 2015.

If you'd like to discuss getting your own Ford vehicle, or even just chat about Ford launching the largest salaried hiring initiative in more than a decade, stop by our Wixom Area Ford Dealership today! We'd love to help you into a New Ford Truck or assist you with Car Loans. Come see us today and let us take care of all of your automotive needs!

Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Monday, July 22, 2013

Next-Generation Mustangs to be Limited Edition 2014 1/2 Models

Next-Generation Mustangs to be Limited Edition 2014 1/2 Models
BRIGHTON, Mich. - It appears to be the year of the Mustang at Ford Motor Company, as a Hertz limited-edition Ford Mustang GT was just released; a one-of-a-kind 2014 Mustang GT went to charity; AND a 2014 'Stang is starring in an animated movie, out this month. Now Ford has announced that the first 1,000 next-generation Mustangs will be limited-edition 2014 1/2 models, in honor of the car's 50th anniversary.

This 2014 1/2 model will be the first mustang based on the next generation S550 platform. It is sure to be a collectors' item, as it will have a unique VIN and build number. The 2014 1/2 Mustang will most likely have a 5.0L V8 engine that will produce 450 horsepower - if you're looking for big upgrades from the 2013-2014 models, the 2015 Mustang will be the vehicle you want to wait for. Otherwise, this unique 2014 1/2 model might just be worth taking a peek at!

The next generation Mustangs that will be limited-edition 2014 1/2 models are sure to be a beauty. However, if you're not interested in waiting for the 50th anniversary 2014 1/2 model, check out our 2013 Ford Mustang Brochure! To see what else Ford has to offer you, stop by our Wixom Area Ford Dealership today! Our talented and knowledgeable sales staff can answer any of your questions and/or concerns. While you're here, take a look at our great selection of Certified Preowned Cars for Sale at our Used Car Dealership!

Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Thursday, July 18, 2013

Ford is Named the Top Brand in America

Ford is Named the Top Brand in America
BRIGHTON, Mich. - YouGov.com has just announced that Ford has been named the Top Brand in America by consumers. Out of the 1,100 biggest brands in the country, Ford has been chosen as the best-perceived brand in the U.S. This achievement is even sweeter since Ford Motor Company is the only automobile brand to make the top ten.

YouGov releases Brand Index rankings twice a year to show America's best perceived brands. This mid-year ranking found Ford to be number one, having beat out brands such as Amazon, Lowe's and Subway. Last year, Ford was ranked the best perceived automotive manufacturer by YouGov; this year, Ford has dominated the other brands by being the best-perceived overall brand in the country.

Ford is Named the Top Brand in AmericaThe Brand Index that YouGov uses to determine the rankings of the brands, asks survey participants whether they've heard anything positive or negative about the brand in the last two weeks. The responses, both positive and negative, are then combined into the Buzz score which gives YouGov the ratings of the public's brand perception.

5,000 Americans participated in the YouGov survey that resulted in Ford being named the Top Brand in America. There are numerous reasons why Ford has been named number one, however, YouGov seemed to suggest that Ford's refusal of bailout money during the Great Recession played a big part in how the country views the automotive company.

If you'd like to see for yourself why Ford Motor Company is the Top Brand in America, stop by our Used Car Dealership serving New Hudson, MI. Our talented and friendly Brighton Ford representatives are more than happy to help you with all of your automotive needs. Whether you need a Car Loan or are interested in our Ford Cars For Sale, we've got you covered! So stop by today and see us! Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Wednesday, July 17, 2013

The Ford F-150 Gets Batman Makeover

The Ford F-150 Gets Batman Makeover
BRIGHTON, Mich. - If you're a Batman fan, this new redesigned Ford is one that you're going to love. The Ford F-150 gets a Batman makeover for the 2013 Comic-Con convention in San Diego this week, and while it isn't called the Batmobile 2.0, it has been proudly dubbed the 'Crime Fighter'.

The great thing about the Ford F-150 getting a Batman makeover is that it's available for purchase by the public! For an additional $30,000, anyone can own an F-150 that is crime fighting worthy. The Ford in the picture above is a 2012 F-150 XLT Supercab two-wheel-drive truck with a 5.9-liter V8 engine. This specific truck costs about $60,000 and has beautiful modifications that any superhero lover would enjoy. The wings on the back of the vehicle are made of thick steel which means that nothing
about this Ford F-150 is delicate.
The Ford F-150 Gets Batman Makeover
The original Batmobile was also a Ford, as it was actually a modified 1955 Lincoln. Due to time and money constraints, the designers of the original Batmobile thought it would be easier to modify an existing car as opposed to creating a new one. The Batmobile used in the 1960s TV series recently sold at an auction in Scottsdale, AZ for $4.6 million.

The Ford F-150 is a great vehicle with or without the Batman modifications. If you'd like to take a look at all the specifications of this built Ford tough pickup, check out our 2013 Ford F-150 Brochure. If you have any questions or would just like to take it for a test drive, stop by our New Hudson Area Ford Dealership. We can help you with Car Loans or get you a great deal with the help of Ford F-150 Rebates! Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Tuesday, July 16, 2013

7 Tips to Stay Safe in the Heat

7 Tips to Stay Safe in the Heat
BRIGHTON, Mich. - Summer is in full swing and that means that temperatures are on the rise. When the heat gets to be unbearable, it's important to know how to keep your body cool. High temperatures can have disastrous effects on a body - this is especially true for children and seniors. So to keep you and your family safe this summer, here are 7 tips to stay safe in the heat!

1. Do NOT leave children or pets in the car. Even with the windows down, the temperature in your car can hit triple digits in a matter of minutes. Children and animals are more susceptible to heat stress and can suffer heat stroke when the temperatures are high. So even if you are only going inside for a minute, take your child with you and leave your pets at home.

2. Use your air conditioning! Air-conditioning is the number one protective factor against heat-related illness and death. If you refrain from using it because you are concerned about your fuel efficiency, rest assured that it actually does not affect your gas mileage that much. In some studies, it's only been proven to reduce a vehicle's fuel economy by less than 1 mile per gallon. So use your air and stay cool! If your air conditioning doesn't work, don't hesitate to stop in at Brighton Ford today and have one of our specialists take a look.

3. Drink lots of water. This may seem like an obvious tip, but many people aren't aware of how quickly you can become dehydrated in the summer. It is recommended that you drink 2-4 glasses of water an hour during extreme heat. This is especially true for children!

4. Park in the shade, if possible. Nothing is worse than opening your car door and feeling the oven-like heat radiating out at you. Parking in the shade will help with this. If you can't park in the shade, try starting your car and letting it sit before you get inside. This will allow your air conditioning to get going and cool down your car, ensuring that you're not sitting in a boiling vehicle.

5. Wear loose-fitting clothing, preferably of a light color. Darker colored clothes will absorb heat more quickly than lighter colors, so it's recommended to keep your wardrobe bright and light. Loose-fitting clothing will also keep you cool, as it allows air to circulate. If you're wearing skin tight jeans, you're probably not going to feel too good in the hot sun.

6. Get your errands done in the morning or at night. The day is hottest between the hours of 10 a.m. - 4 p.m. So if you make your plans for early in the morning or at night, you'll be able to stay cooler and avoid the dangers of being active in the hot sun.

7. Use common sense. If the heat is unbearable, you probably shouldn't go for a run through the park. When the day is too hot, plan indoor activities and try to stay in the air conditioning.

Hopefully these 7 tips to stay safe in the heat have helped you. It's important to be aware of how dangerous extreme heat can be and take the necessary precautions to be safe! If you are driving a vehicle that no longer has air conditioning, or perhaps you're in the market for a new one, stop by our Wixom Area Ford Dealership today and we'll help you out! No matter if it's an Auto Loan or you're looking to purchase a Certified Preowned Car, we've got you covered!  Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Monday, July 15, 2013

Ford Summer Spectacular at Brighton Ford

Ford Summer Spectacular at Brighton Ford
BRIGHTON, Mich. - Brighton Ford has just become the place to be this summer, with special summer offers now available! The Ford Summer Spectacular at Brighton Ford is happening now, offering you great deals and opportunities to get the car of your dreams!

The Ford Summer Spectacular at Brighton Ford has great offers such as $1,000 matching down bonus cash on most 2013 Ford vehicles, as well as 2014 Mustangs. If you'd like to see which vehicles qualify for this great deal, you can check out Online Inventory! It's very simple to use and has all the important details that you may want to know about each vehicle on our lot.

To find out more about the Summer Bonus Cash, stop by our dealership or visit our Brighton Ford Summer Spectacular website, fill out the short form, and print your Bonus Cash certificate. Our team at Brighton Ford is more than happy to answer any questions you might have, so feel free to call us at (800) 836-8206.

These blockbuster deals are only here for a short time, so make sure to stop by Brighton Ford today! We'd love to help you get $1,000 summer bonus cash at our Wixom Area Ford Dealer, help you into a Certified Pre-Owned Car, or even assist you with an Car Loan! We are here to satisfy all of your vehicle needs, so come see us today! Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Thursday, July 11, 2013

Ford Fiesta is Supreme Winner of Women's World Car of the Year Title

Ford Fiesta is Supreme Winner of Women's World Car of the Year Title
BRIGHTON, Mich. - The Ford Fiesta is the supreme winner of the Women's World Car of the Year title! The popular car emerged as the obvious winner in the Women's World Car of the Year competition, as various women motoring writers voted the vehicle number one in the economy car category. The judges also voted the Fiesta as the overall supreme winner award!

Each judge tested various 2013 model year cars and were then asked to use a three-tier voting system to determine the winner of each category. Categories ranged from Best Economy Car (Ford Fiesta) to Best Sports Car to Best Family Car. Each judge was then asked to rank the cars in the order that they preferred after the test drive, which were used to determine the supreme winner.

The Women's World Car of the Year awards is a competition that was formed to reflect the preferences of women buyers throughout the world. This competition is unique because it is the only international motoring award in the world that is voted on by women, for women. Women also represent a huge part of the market, so to win the supreme winner award means to capture the attention of this powerful and influential buying group.

The 2014 Ford Fiesta has also recently won the best-in-class fuel economy award, getting up to 41 mpg on the highway. This is possible because of the car's 1.6L Ti-VCT I-4 engine, electric power-assisted steering, and AdvanceTrac electronic stability control.

Ford Fiesta is the supreme winner of the Women's World Car of the Year title, meaning it's worth it to see what this great compact car has to offer. You can check out our 2013 Ford Fiesta Brochure or stop in at our New Hudson Area Ford Dealer to check out our various Ford Cars For Sale and Certified Preowned Cars. Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Wednesday, July 10, 2013

Ford Motor Company to Sponsor Usher's New Look Foundation

Ford Motor Company to Sponsor Usher's New Look Foundation
BRIGHTON, Mich. - Ford Motor Company has announced that they will continue to sponsor Usher's New Look Foundation for the fourth consecutive year. Ford will be the presenting sponsor of the association's President's Circle Awards luncheon, which will be hosted by Usher Raymond IV this month in Atlanta, GA.

Usher's New Look Foundation is a fantastic organization that gives around 50,000 youths a chance to have positive role models and influences in their lives. New Look empowers many young people to fulfill their dreams and become leaders in their communities by giving them the tools and resources they need, to do so. Since 1999, Usher's New Look has trained and certified over 13,000 youth is its four leadership pillars of talent, education, career and service and has had 100% of the participating youths graduate from high school and continue on to universities.

Ford Motor Company sponsoring Usher's New Look Foundation is just one of the programs that Ford is proud to contribute to. Ford has always been a huge advocate of programs that encourage leadership and education. Ford has a variety of programs that focus on student's education, including the Ford Next Generation Learning program. This program works to encourage teachers, employers and leaders to create the next generation of young people who will not only graduate from high school, but college as well. Ford also donates more than $1 million in Blue Oval Scholarships each year.

If you'd like to learn more about Usher's New Look Foundation, you can find more information here.

Ford works hard to provide the world with the resources that it needs - whether it's better vehicles, smaller carbon footprint, or better education, Ford is happy to help. If you'd like to see for yourself how Ford works to provide you with better vehicles, stop by our Wixom Area Ford Dealership and let us show you our wide selection of New Ford Trucks and Ford Cars For Sale.

Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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Tuesday, July 9, 2013

Hertz Introduces Limited-Edition Ford Mustang GT

Hertz Introduces Limited-Edition Ford Mustang GT
BRIGHTON, Mich. - Hertz has recently introduced a limited-edition Ford Mustang GT. This Mustang is a limited-edition version of the Ford Mustang GT and premiered at last weekend's NASCAR races in Daytona. Officially called the Hertz Penske GT, this vehicle will join a fleet of American muscle cars available to rent at select U.S. airport locations from Hertz. This fleet of American muscle cars is known as the Hertz Adrenaline Collection, which gives drivers an opportunity to feel the thrill of driving a great car - such as the Mustang GT.
Hertz Introduces Limited-Edition Ford Mustang GT
The Hertz Penske GT has a 5.0 liter V8 engine and has a variety of upgrades from the current widely available Ford Mustang GT. A few of the bigger upgrades to this limited-edition vehicle are a Quad-Tip Exhaust System and 3.55 gears; for the interior, there are black Recaro racing seats and Ford's touchscreen entertainment system; and for the exterior, the Hertz yellow racing stripes, upgraded suspension and handling, and custom graphics package.

Hertz introduces this limited-edition Ford Mustang GT shortly after announcing its new partnership with Penske Racing in NASCAR. 

If this limited-edition GT has you inspired to check out the new Mustangs, take a look at our 2013 Ford Mustang Brochure. It's a beautiful vehicle and one you definitely have to see for yourself! So come on in today to our New Hudson Area Ford Dealership and take the 'Stang for a test drive. We also have a wide selection of New Ford Trucks and Certified Preowned Cars For Sale, so come see us today! Brighton Ford is located at 8240 Grand River Ave. just north of I-96 in Brighton. We are a family owned and operated business that strives for customer satisfaction. For more information on Brighton Ford visit BrightonFord.com or give us a call at (800) 836-8206.

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